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Colorado Rural Academy For Tourism (CRAFT)

The CRAFT program was founded in 2018 by the Colorado Tourism Office to offer training and support for rural economic development through creation and branding of new or enhanced traveler experiences.

CRAFT provides support and education for rural communities on how to build tourism into an economic development strategy.

The program includes:

CRAFT Studio 101 >>

CRAFT Studio 201 >>

CRAFT Workshops (coming soon) >>

CRAFT Mentor (formerly CHAMP) >>


Please contact Jill Corbin, CTO Director of Destination Development, [email protected]
Elizabeth O’Rear, CTO Manager of Destination Development, [email protected]
Sarah-Jane Johnson, Destination Development PR Strategist, [email protected]