Heritage & Agritourism Committee

The CTO Heritage and Agritourism Program celebrates Colorado’s agricultural roots and rich cultural heritage. This innovative concept creates unique and authentic opportunities for visitors to step off the beaten path and engage in a myriad of culinary, heritage and agricultural offerings.

A strategic planning process for these programs was undertaken in the fall of 2012 and completed in April of 2013 (below).

Strategic plan >>
Strategic plan appendices >>
Agritourism resources from the Colorado Department of Agriculture >>
Heritage and Agritourism presentation from the 2013 Colorado Governor's Tourism Conference >>

CHAMP Program

As part of the Colorado Tourism Office’s efforts to raise awareness of and appreciation for cultural, heritage and agricultural assets statewide, the Heritage and Agritourism Program has initiated a peer-assistance and training program for farms and ranches, businesses, museums, attractions and organizations that want to improve or expand their own cultural, heritage tourism or agritourism attractions. More >>

2014 Colorado Roots Restaurant Challenge

The Colorado Tourism Office’s Heritage & Agritourism program is in search of the best menus, advertising, informational display, website, decor and other restaurant efforts that feature and promote Colorado’s local pride.Locally owned restaurants, pubs and dining establishments may enter the Roots Restaurant Challenge to win one of three prizes. More >>