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UPCOMING EVENTS

esto

ESTO

August 17 to August 20

The US Travel Association's Educational Seminar for Tourism Organizations (ESTO) is the only national forum where destination m

Brand USA Travel Week

September 9 to September 13

About Brand USA Travel Week:

Visitor Services Advisory Group

September 12

Visitor Services Advisory Group

September 12, 2019

Held from 9:30-11:30 a.m.

why tourism matters

WHY TOURISM MATTERS

Tourism is one of the most powerful drivers of Colorado’s economy, creating jobs faster than any other industry sector while fueling business income and tax revenues that support everything from schools to transportation to municipal services. In 2018, Colorado attracted a record 85.2 million visitors, plus more than 1 million international visitors, who collectively spent $22.3 billion and generated $1.37 billion in state and local taxes.